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Thursday, February 24, 2011

Win $100,000 from Dockers - Wear the Pants

So, this is interesting. Stats are now showing that not only are women catching up with men in the workforce, we're actually usurping them. Atlantic Monthly and U.S. News & World Report recently tackled the issue, citing the economy as one of the driving factors for this phenom.

While I don't believe any one gender should "Wear the Pants," I do think this contest is a pretty cool thing to get people back in the game. And I'm going to give Dockers the benefit of the doubt that they just used the line because it was clever and not because they think men should be the boss of me. Nobody's the boss of me...

Check it out!

WHAT: Dockers® Wear the Pants™ Project is giving away $100,000 for the best plan of action entered on the Dockers® Facebook page Wear the Pants™ Project tab.

WHAT ELSE: Weekly “Man Grants” of up to $2,000 (in services, tools, gear or cash) will be given away to plans entered on the Win a Man Grant Facebook tab. Man Grants will be presented for 43 consecutive weeks in 2011.

WHEN: The $100,000 contest launched on Dockers® Facebook page on Feb. 1 and will be open for entries through March 15, 2011. The winner will be selected on April 28. The Man Grants program opens on Dockers® Facebook page on Feb. 1, and continues through Nov. 28, 2011. Winners will be announced each Monday on Dockers® Win a Man Grant Facebook tab.

HOW: The power is in the hands of the people. Dockers® fans vote for the winners on the Wear the Pants™ Project and Win a Man Grant Facebook tabs.

WHY: Dockers® wants to help people stop dreaming and start doing. The brand that has boldly defined khaki pants for more than 25 years understands what it means to do what you love. Dockers® is offering the inspiration and, for 44 lucky people with winning plans, the resources they need to pursue their passion.

The projects can be whatever a man can dream of - from launching a business, to producing that movie, or designing and building surfboards - he just needs to step up to the plate tell us how!  All project ideas will be submitted on the Dockers® facebook page. 

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